Force India is not the only one securing vital sponsorship deals ahead of the 2017 Formula One Championship season with Sauber confirming today that they have teamed up with Errea Sport to supply their technical sportswear.
The new partnership offers Erreà a new business portfolio in the fast-paced world of Formula One as they equip the Hinwil based squad with specially designed teamwear as well as travel gear. The sportswear brand will also distribute selected official team collection articles for merchandising purposes.
Besides the brand visibility on the team and travel gear, the logo can also be seen on the headrest of the Sauber C36-Ferrari. Erreà not only dresses the team members, but also the Sauber C36-Ferrari with car covers that keep the Sauber C36-Ferrari cozy and dry during rest times.
“We are very pleased to welcome Erreà on board as an Official Partner to the Sauber F1 Team,” said Monisha Kaltenborn, Team Principal. “A successful family business, Erreà maintains its position as an important player in the competitive sporting goods industry."
"State-of-the-art manufacturing techniques are the key for success – not only in the sporting goods industry, but also in Formula One. Erreà and Sauber have valuable attributes in common: the ambition to strive for innovation, quality and perfection combine the values that both brands live by every day. We are looking forward to a successful partnership in the future.”